Ecommerce Marketing Manager
Full time @LuLu Group International posted 4 weeks ago in Marketing , in Sales & Marketing Shortlist Email JobJob Detail
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Job ID 22991
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Career Level Others
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Experience 3 Years
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Industry Sales & Marketing > Marketing
Job Description
Job Title: Ecommerce Marketing Manager
Description:
Lulu Group International is seeking an experienced Ecommerce Marketing Manager to join our team in Dubai. As a key member of our e-commerce department, you will play a pivotal role in driving the growth and success of our online retail operations.
Responsibilities:
1. Digital Strategy: Develop and execute a comprehensive online marketing strategy aligned with the e-commerce department’s goals and objectives.
2. Campaign Management: Plan, execute, and monitor digital marketing campaigns across various channels such as social media, email marketing, SEO, SEM, affiliate marketing, and more.
3. Content Creation: Oversee the creation of engaging and relevant content for digital marketing efforts, including website content, blog posts, social media updates, and email newsletters.
4. Customer Acquisition: Implement strategies to acquire new customers and drive online traffic to our e-commerce platform.
5. Data Analysis: Utilize data analytics tools to track and analyze key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. Adjust strategies as needed to optimize results.
6. SEO and SEM: Optimize website content and structure for search engines (SEO) and manage paid search advertising (SEM) campaigns.
7. Social Media Management: Develop and maintain a strong presence on social media platforms, create engaging content, and engage with the online community.
8. Email Marketing: Manage email marketing campaigns, including segmentation, automation, and performance analysis.
9. Budget Management: Effectively manage the marketing budget, allocate resources efficiently, and provide regular financial reports.
10. Team Leadership: Lead and mentor a team of marketing professionals, fostering a collaborative and innovative work environment.
Qualifications:
1. Master’s degree in Marketing, Business, or a related field.
2. Proven experience in online marketing and e-commerce, with a track record of achieving measurable results.
3. Proficiency in data analytics and digital marketing software., BeBee AE, LuLu Group International
Required skills
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